Hear 2.0

Greater Media Chairman Peter Smyth on my New Book

Read what Greater Media Chairman Peter Smyth had to say in the foreword to my new book, Making Waves: Radio on the Verge:

Mark Ramsey’s new book, Making Waves: Radio on the Verge, is a cutting-edge, no-holds-barred approach to radio in today’s marketplace. His straight-to-the-point, one-on-one dialogue with some of the top marketing professionals in the country provides readers with important, relevant insight and viable solutions to consider as we continue to move our industry into the future. 

His latest endeavor challenges the reader to redefine the way radio does business and how we, as an industry, continue to reinvent ourselves both from a digital and accountability perspective. From finding and nurturing talent and employees to redefining and reinvesting in our brand, Mark’s perspective shines a much needed light on the many challenges and opportunities facing radio today. This book is a breath of fresh air in an industry that has so many exciting opportunities at its fingertips. 

Making Waves: Radio on the Verge is a must-read for anyone who works in the radio industry. 

Peter H. Smyth

Chairman

Greater Media, Inc.

More info about the book here.  

"Look inside" and order from Amazon here.

Why I wrote my new book, Making Waves: Radio on the Verge

I'm getting tons of notes from folks who have purchased the book.  Thank you very much!  I hope you like it and gain something from it.

Thanks also to the Radio industry trades which have been very generous in their mentions of the book.

Here's a little background on why I wrote it:

You can find out more about the book here

Or "look inside" and buy it from Amazon here.

More about my new book, Making Waves: Radio on the Verge

Here's a little presentation summarizing the themes of my new book, Making Waves: Radio on the Verge:

Making Waves: Radio on the Verge

View SlideShare presentation or Upload your own. (tags: media mercury)

(Hint:  click the projection screen in the lower right corner and you can flip through the slides full-screen)

More about the book here.

And "Look Inside" or order the book over at Amazon here.

Making Waves: Radio on the Verge - the NEW book by Mark Ramsey

 

I want to formally announce the wide availability of my new book, Making Waves: Radio on the Verge.

I am very, very proud of this book.  Besides containing a slew of interviews with marketing thought-leaders about radio and its future, this book also has plenty of my own original content - along with some material never before published.

Greater Media Chairman Peter Smyth was kind enough to pen the foreword to the book, so if you don't want to take my word for it, take Peter's:

This book is a breath of fresh air in an industry that has so many exciting opportunities at its fingertips. Making Waves: Radio on the Verge is a must-read for anyone who works in the radio industry.

Go here to find out more about the book, or skip right to Amazon to "look inside" and buy a copy.

I put a lot of effort into this, so I hope and expect you'll enjoy it and gain value from it.

All this week I'll be dropping notes about the book into this blog, along with something very, very special:

An all-new interview with Tribes author Seth Godin that is sure to knock your socks off.

Stay tuned.  And please buy the book!

Time to take a "Dip"

Some good reading is on the horizon for anybody who wants to learn a thing or two about marketing. It's the new book from Seth Godin.

Click the link to pre-order. It hits stores in May.

And Seth's "The Dip" blog is here.

Starbucks: CSI

My friend and Brand Autopsy guru John Moore's new book is out: Tribal Knowledge: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture.

For a very slick preview of the book, go here and click the "download PDF" button.

And, schedules permitting, there'll be a Q&A here with John within the next few weeks.