Maybe we should have called it "iHD"
Weekend estimates indicate that about 500,000 iPhones were sold in their debut bow.
Meaning...Apple moved more iPhones in three days than the radio industry has moved HD Radios in three years.
Now strictly speaking it's not fair to compare a tech phenomenon to the many that are not (okay, to the almost all that are not). Then again, very few tech gadgets have hundreds of millions of dollars of complimentary on-air support and the power of the radio industry behind them.
The consumer is speaking volumes with numbers like these. Are you listening to what he's telling you?
Sure, HD Radio chips will be tiny and efficient enough to slip into mp3 players and mobile phones by 2008.
But has anyone asked whether or not consumers will want them there?
TrackBack
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d834518c6c69e200e0098bd2008833
Listed below are links to weblogs that reference Maybe we should have called it "iHD":
Radio's future can be even better than its past. Making Waves, the new book by Mark Ramsey, can help any broadcaster navigate a world of endless competition. An action plan for the future plus expert advice from Seth Godin, Douglas Rushkoff, Joe Jaffe, and many more. Read the