Radio's future can be even better than its past. Making Waves, the new book by Mark Ramsey, can help any broadcaster navigate a world of endless competition. An action plan for the future plus expert advice from Seth Godin, Douglas Rushkoff, Joe Jaffe, and many more. Read the XM: "X" marks the spot for "Confusion"
"An innovation, to be effective, has to be simple and it has to be focused. It should do only one thing, otherwise, it confuses. If it is not simple, it won't work."
- Peter Drucker
Here is an ad from a reseller of XM Satellite Radio (click for pop-up).
Now I'm not saying there's not some SIMPLE reason to buy XM.
I'm only saying I doubt either XM or their resellers know what it is.
TrackBack
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d834518c6c69e200d8353e46ad69e2
Listed below are links to weblogs that reference XM: "X" marks the spot for "Confusion":
