Radio's future can be even better than its past. Making Waves, the new book by Mark Ramsey, can help any broadcaster navigate a world of endless competition. An action plan for the future plus expert advice from Seth Godin, Douglas Rushkoff, Joe Jaffe, and many more. Read the Check out the latest issue of Fast Company online
You can download the new e-book by Seth Godin, Bull Market 2004 (that's the one that includes Mercury as one of the companies that can help turn YOU into a "Purple Cow").
You can also find an excerpt from Seth's latest (terrific) book of marketing wisdom, Free Prize Inside.
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